Brand Story
"The pathway to pure beauty and skin perfection"
SOOVIA CARE was founded on the belief that true beauty begins with purity, excellence, and the power of advanced Korean innovation.
Inspired by the Korean roots of the word "Soo (수)", meaning pure, outstanding, and refined, SOOVIA CARE embodies a journey, a via, that leads to healthier, brighter, and more confident skin.
Born in Korea and brought to the UK, SOOVIA CARE merges the heritage of Korean skincare mastery with the standards of Western clinical excellence. Every device, every formula, and every solution is designed with intention: to elevate skin health through science, technology, and an unwavering commitment to clean, exceptional care.
SOOVIA CARE is built for professionals and clinics who seek premium, pure, and proven results.
This is not just skincare, it is a pathway.
- A pathway to clarity.
- A pathway to excellence.
- A pathway to pure skin confidence.
The Meaning Behind Our Name
SOO (수)
Korean word meaning pure, outstanding, and refined. It represents our commitment to excellence and purity in everything we do.
VIA
Latin word meaning way or pathway. It symbolizes our role as your guide to achieving beautiful, healthy skin.
SOOVIA CARE
"The pathway to pure beauty and skin perfection"